Project: inOsijek AR
Overview: An app that helps tourists easily discover places and events in Osijek and the Osijek-Baranja County using augmented reality (AR).
Challenge
Tourists often struggle to find relevant and up-to-date information about events and attractions in Osijek. The goal was to create an intuitive and interactive solution that enhances their exploration experience.
Goals
- Enable easy search and browsing of places and events through an AR interface.
- Increase tourist engagement and simplify trip planning.
- Design a user-friendly and visually appealing app.
Process
- Conducted user research to understand tourist needs and behaviors.
- Developed prototypes focusing on simplicity and clarity of the AR experience.
- Tested with users and iterated based on feedback.
- Created a clean and intuitive visual design.
Results
Improved visibility of local events and attractions among tourists.
Awarded for the best business plan for the inOsijek AR project.
Positive user feedback highlighting ease of use and innovative approach.